Sinar FM started broadcasting on March 1, 2004. Since then, it gained thousands of listeners and has become the most popular online radio station for millions of people. Unlike its sister radio stations, ERA FM and THR Gegar, which cater to younger listeners, Sinar FM caters to a more older audience that enjoys classic music from both local and foreign musicians. According to a poll conducted by “Nielsen RAM” in 2015, Sinar FM remained the second most popular online radio station, with almost 3.7 million listeners. The radio station primarily broadcasts from Kuala Lumpur.
Programs
Sinar FM plays a variety of music genres such as Classic hits, Adult contemporary, pop, rock, and R&B. The station also features talk shows and news programs. The station’s target audience is adults between the ages of 25 and 39. Classic hits from the 1970s, 1980s, and 1990s is its core attraction. All day long it plays a variety of music, including classic hits, adult contemporary, and Malay pop. The station also broadcasts news, talk shows, and contests. Programs are very engaging and hooks listeners instantly.
Some of its key programs are as follows –
- Pagi Di SINAR
- SINAR Solo
- Duo SINAR
- Rehat dan Relax Sinar
- Borak Selebriti SINAR
- Hujung Minggu SINAR
- SINAR ETA (Eh! Tetibe Ahad)
- Laguku Di SINAR
- Laman Rohani
Presenters
Energetic and friendly presenters makes sure that listeners keeps hooked with the radios engaging programs. Millions of Listeners engagement is ensured by the joyful and friendly nature of its DJs. All the presenters are famous among Malaysian radio fans at home and abroad. They are at the heart of listeners engagement with the radio. some of the popular presenters are as follows –
- Jep
- Rahim
- Angah
- Dina Nadzir
- Elizad
- Hefny
- Falyq
- Putra
- Haiqal
- Syafa
- Roy Azman
Slogan – “Menyinari Hidupmu or Shining Your Life.”
WebSite – sinar.syok.my
FaceBook – SINARdotmy
Twitter – @sinar_my
Instagram – sinar_my
YouTube – sinar_my